More than 165 years ago, we revolutionized the timekeeping industry by using brass gearing and modern assembly techniques, making well-built home clocks accessible to more than just the wealthy. When we helped move the pocket watch to the wrist early in the 20th century, it was our focus on joining traditional craftsmanship with leading technology — and making solid, durable watches available to all.

We introduced Marlin to the world in the 1960s, named after a fish to denote its extreme durability underwater. This watch became one of the most famous examples of how we can “take a licking and keep on ticking” in a series of live TV spots, the Marlin was subjected to brutal “torture tests” to prove just how invincible it was.

‌Then came the quartz crisis of the early 1970s. With the advent of accurate and affordable quartz watch production, the mechanical watch industry found itself in jeopardy. Traditional watchmakers like us had to adapt, or risk fading into the history books. And that's where the story of Q really begins. Quartz watchmaking proved to be more than just away forward— it fulfilled our promise to deliver accurate, reliable and affordable wristwatches while staying true to our century-and-a-half of heritage. The 1970s brought our first range of quartz watches with one iconic design after another, aptly called the Q Timex collection